NEWS  News  January 12, 2024  Reading time: 2 Minute(s)

Max (RS editor)

Samsung Electronics made waves at the Consumer Electronics Show (CES) 2024 in Las Vegas, unveiling its AI-reinforced Galaxy ecosystem. The dedicated Mobile Experience Zone at the Samsung booth served as the focal point for attendees seeking a final glimpse of the company's groundbreaking innovations. The spotlight was on the latest Galaxy Book4 Series, offering a powerful combination of AI capabilities and strategic partnerships with industry leaders.

New, Exciting AI Capabilities With the Galaxy Book4 Series

The Galaxy Book4 Series, positioned prominently at the entrance of the zone, showcased its cutting-edge AI performance and a highly responsive touchscreen display. Launched on January 4 in Korea, the Galaxy Book4 Series is powered by the new Intel Core Ultra Processor, delivering expanded connectivity and an unparalleled AI experience. The inclusion of a Neural Processing Unit (NPU) across all models in the series marked a significant enhancement in processing power.

Visitors had the opportunity to witness up-close demonstrations of the Dynamic AMOLED 2X touchscreen, which, for the first time, responded to touch gestures for scrolling and zooming. The anti-reflection capabilities ensured a glare-free high-resolution display under the booth's bright lights. The Vision Booster feature further impressed attendees by automatically adjusting color contrast and brightness, providing a crystal-clear display in various lighting environments.

A Cohesive Device Experience Through an AI-Enhanced Galaxy Ecosystem

In a tech landscape dominated by AI, partnerships play a pivotal role in driving innovation. Samsung's collaboration with industry leaders like Microsoft and Google takes user experience to new heights, emphasizing productivity and efficiency.

Dedicated spaces within the Mobile Experience Zone highlighted partnerships with Microsoft's Copilot, a Generative AI assistant enhancing cross-device experiences, and Google Meet, delivering high-quality video for conference calls. Attendees also explored Galaxy's leading productivity tools, such as Multi Control, enabling seamless movement between Galaxy smartphones and tablets with a mouse or keyboard, and Second Screen, facilitating the expansion or duplication of PC displays on a tablet.

As a prelude to a groundbreaking AI mobile experience, Samsung teased its upcoming Galaxy Unpacked 2024 event on January 17, where the company plans to unveil its new flagship smartphone.

In the Mobile Experience Zone, attendees not only witnessed the potential of AI but also gained insights into how connectivity acts as a bridge for elevated device experiences. Samsung's commitment to pushing the boundaries of innovation was palpable throughout CES 2024, solidifying its position as a leader in the hyper-connected mobile landscape.

 SOURCE AND MEDIA CREDITS: SAMSUNG